Episode 11: Industry Secrets You Can't Find on Google

This podcast episode of Colour Plane Podcast, hosted by Jesse Toniolo and Jack Macdonald, is focused on industry secrets you can't find on google.

How to Price Your Garments:

The hosts emphasize the importance of not undervaluing your products, especially when starting as a young brand. They discuss the need to price your products based on the value you offer to customers and recommend pricing at least double your production cost. They also touch on different pricing strategies and the importance of not regretting setting your prices too low as your brand grows.

Finding Models and Shooting Locations:

They share their insights on finding models who align with your brand's aesthetic and values, both within and outside your inner circle. Additionally, they discuss how to discover suitable shooting locations, encouraging listeners to keep an eye out for potential spots in their daily lives and suggesting online resources like "creative spaces dot net" for booking shooting locations. The hosts emphasize the importance of being proactive, doing research, and engaging with the community.